The Advertising Standards Authority for Ireland issues reminder to advertisers not to make unsubstantiated or misleading claims about Covid-19

7th April 2020 The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body committed to promoting the highest standards of marketing communications in Ireland, is reminding advertisers that any claims being made for products and services referring to Covid-19 should be adequately substantiated. The ASAI is issuing the reminder due to the fact that […]

ASAI Complaints Bulletin – Release No. 1 2020

Advertising Standards Authority for Ireland releases latest Complaints Bulletin   12 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising, Responsibility, Safety, Promotions/Alcohol   25th February 2020 – The Advertising Standards Authority for Ireland’s (ASAI) independent Complaints Committee has released its latest Complaints Bulletin, which contains 14 case […]

ASAI Complaints Bulletin – Release No. 6 2019

Advertising Standards Authority for Ireland releases latest Complaints Bulletin   21 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising, Health and Beauty, Principles, Decency & Propriety   16th December 2019 – The Advertising Standards Authority for Ireland’s (ASAI) independent Complaints Committee has released its latest Complaints Bulletin, […]

ASAI Complaints Bulletin – Release No. 5 2019

Advertising Standards Authority for Ireland releases latest Complaints Bulletin   19 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising, Nutrition and Food Claims, Principles, Decency and Propriety      26th November 2019 – The Advertising Standards Authority for Ireland’s (ASAI) independent Complaints Committee has released its latest […]

ASAI Complaints Bulletin – Release No. 4 2019

Advertising Standards Authority for Ireland releases latest Complaints Bulletin   25 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising, Health & Beauty, Comparisons and Recognisability     5th September 2019 – The Advertising Standards Authority for Ireland’s (ASAI) independent Complaints Committee has released its latest Complaints Bulletin, […]

Advertising Standards Authority (ASA) issues new guidelines relating to the advertising of mobile phone and broadband services

New guidelines, which come into force on 1st September 2019, are welcomed by Sean Canny TD, Minister for State for Community Development, Natural Resource and Digital Development. The ASA to complete the Guideline process with a review of the term ‘unlimited’    20th August 2019 The Advertising Standards Authority (ASA), the independent self-regulatory body committed to […]

ASAI Complaints Bulletin – Release No. 3 2019

Advertising Standards Authority for Ireland releases latest Complaints Bulletin   14 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising, Health & Beauty, Nutrition and Children   25th June 2019 – The Advertising Standards Authority for Ireland’s (ASAI) independent Complaints Committee has released its latest Complaints Bulletin, which […]

Advertising Standards Authority for Ireland (ASAI) issues new guidelines relating to the advertising of non-alcohol product variants

Advertising Standards Authority for Ireland (ASAI) issues new guidelines relating to the advertising of non-alcohol product variants New guidelines are effective immediately   Onus is on brands and advertisers to ensure all non-alcohol product advertising and promotion complies with the ASAI code 7th June 2019   The Advertising Standards Authority for Ireland (ASAI), the independent […]

2018 Annual Report shows significant majority (63%) of complaints were made on the basis that an advertisement was perceived to be ‘misleading’

1,682 complaints received by the Advertising Standards Authority for Ireland (ASAI) in 2018 and 72 advertisements found to be in breach of ASAI Code 2018 Annual Report (here) shows significant majority (63%) of complaints were made on the basis that an advertisement was perceived to be ‘misleading’   30 April 2019 A total of 1,682 written […]

ASAI Complaints Bulletin – Release No. 2 2019

Advertising Standards Authority for Ireland releases latest Complaints Bulletin   11 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising, Health & Beauty, Safety and Children   25th April 2019 – The Advertising Standards Authority for Ireland’s (ASAI) independent Complaints Committee has released its latest Complaints Bulletin, which […]