Advertising Standards Authority for Ireland issues reminder that primary responsibility for the recognisability of paid for marketing communication rests with brands and advertisers
Advertising Standards Authority for Ireland issues reminder that primary responsibility for the recognisability of paid for marketing communication rests with brands and advertisers Onus is on brands and advertisers to ensure sponsored bloggers or influencers uphold the ASAI code, but all parties involved have a duty of responsibility ASAI recommends use of a clearly […]
2016 Annual Report shows significant majority (67%) of complaints were made under the misleading provisions of the ASAI Code
Download this press release as a Microsoft Word file 1,329 complaints received by the Advertising Standards Authority for Ireland (ASAI) in 2016 and 102 advertisements found to be in breach of ASAI Code 2016 Annual Report shows significant majority (67%) of complaints were made under the misleading provisions of the ASAI Code. April 2017 […]
ASAI Complaints Bulletin – Release No.1 2017
Advertising Standards Authority for Ireland release latest Complaints Bulletin 16 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising, Principles, Decency and Propriety, Legality and Fear & Distress 21 February 2017 – The Advertising Standards Authority for Ireland’s (ASAI) independent Complaints Committee has released its latest […]
Advertising Standards Authority for Ireland calls on bloggers and influencers to fully declare marketing communications
Advertising Standards Authority for Ireland calls on bloggers and influencers to fully declare marketing communications Specific guidance now offered encouraging bloggers and online influencers to declare their marketing communications Organisation now engaged in monitoring of social media platforms to evaluate adherence to ASAI Code 24th January 2017 The Advertising Standards Authority for Ireland (The ASAI) […]
ASAI Complaints Bulletin – Release No. 7 2016
Advertising Standards Authority for Ireland release latest Complaints Bulletin 25 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising, Decent and Propriety, Health and Beauty and Alcohol Advertising 14 December 2016 – The Advertising Standards Authority for Ireland’s (ASAI) independent Complaints Committee has released its latest […]
Complaints Bulletin 16/5
Advertising Standards Authority for Ireland release latest Complaints Bulletin 16 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising and Alcohol Advertising 28 Sept 2016 – The Advertising Standards Authority for Ireland’s (ASAI) independent Complaints Committee has released its latest Complaints Bulletin which contains 22 case […]
ASAI’s 2015 Annual report shows that 62% of advertisements in breach of ASAI Code related to misleading advertising claims
1,221 complaints were made to The Advertising Standards Authority for Ireland (ASAI) in 2015 and 72 advertisements were found to be in breach of ASAI Code ASAI’s 2015 Annual report shows that 62% of advertisements in breach of ASAI Code related to misleading advertising claims April 2016 A total of 1,221 written complaints relating […]
Information Session on Food and Non-Alcoholic Beverages Advertising Section of the ASAI Code
The ASAI will host an information session for industry on 28th January 2016 at 8.30am. The session will provide attendees with an understanding of the requirements of Sections 8.20 and 8.22 of the Code. If you would like to attend the session, please register your interest by emailing standards@asai.ie with your name, company name and […]
Code of Standards for Advertising and Marketing Communications in Ireland 7th Edition – Changes to 6th Edition
ASAI has launched it’s new Code the Code of Standards for Advertising and Marketing Communications in Ireland – 7th Edition. This Code will be implemented on the 1st of March 2016. For an outline of the changes from the 6th Edition, The Code of Standards for Advertising, Promotional and Direct Marketing in Ireland, please click on […]
New Code of Standards for Advertising and Marketing Communications unveiled by the Advertising Standards Authority for Ireland (ASAI)
– 7th edition of the ASAI Code features new sections on E-Cigarettes and Gambling as well as completely updated sections on Food (including rules for ads addressed to children), Health & Beauty and Environmental claims. 17 September 2015. The Advertising Standards Authority for Ireland (ASAI), the independent self- regulatory body committed to promoting the highest standards of marketing […]
