Online Behavioural Advertising (OBA)

To ensure that your complaint is handled efficiently, please provide as much detail as possible (particularly uploading information such as screen shots, where relevant).

"*" indicates required fields

1Confirm

2Personal Details

3Complaint Type

4Complaint Details

5File Uploads

Please confirm you have read the above info.*

Yes

Name*

Prefix First Last

Address

Street Address Address Line 2 City County Eircode Country

Phone

What is your complaint mainly about?*

The ad does not provide notice e.g. through an icon such as

or the icon is not placed in a prominent position on the ad – in most cases it will appear clearly in the top-right corner

There is insufficient disclosure about what information, for Online Behavioural Advertising, might be collected, who might collect it or how it might be used

Having clicked on the Notice or Icon

, a page appeared with information about the ad serving process, including the link to a mechanism to turn off Online Behavioural Advertising. This information was unclear, incomprehensible or not easily accessible.

The information on a branded interstitial page (a pop-up between clicking on the Notice and being directed to an opt-out mechanism, such as www.youronlinechoices.eu) does not provide easy-to-understand information regarding the practice of OBA or the necessary link to the opt-out mechanism (for example www.youronlinechoices.eu)

You are unable to ‘turn off’ data collection and use by the company for the purpose of Online Behavioural Advertising as the company provides no mechanism to do this (for example, there is no link to www.youronlinechoices.eu)

The process to turn off data collection and use for Online Behavioural Advertising was not easy to use.

The collection and use of data for Online Behavioural Advertising continued after you turned off this practice for the company in question.

Did you opt-out of all? The opt-out options provided by businesses may include a link that allows you to opt-out of receiving OBA from a large number of businesses or from specific businesses only. If your intention was to opt-out of receiving OBA completely, it may be the case that this has only been done for one particular third party. In order to opt-out of a large number of businesses you can visit www.youronlinechoices.com or www.youronlinechoices.com/ie or alternatively change your browser settings (click here).

Have you deleted the cookies on your computer? If you have deleted any cookies on your computer after you have opted out from OBA you may have deleted an opt-out cookie. The normal process of opting out of OBA requires a cookie itself, so if you regularly delete your cookies, but want to remain opted out from OBA, you will need to repeat the opt-out procedure.

Have you opted out on each browser you use? OBA opt-outs work only on the web browser you’re using when you opt-out. You will need to repeat the opt-out for each computer and each web browser you use (e.g. Safari, Chrome, Firefox, Internet Explorer)

Where you feel your complaint is actionable, please provide details in Section 3 below to describe how you have turned off OBA and why you consider that you are still receiving Online Behavioural Advertising from the company in question.

You believe that Online Behavioural Advertising was served based on sensitive information (e.g. personal religious, political and/or sexual beliefs) without your explicit consent.

Please explain in ‘Section 3’ below why you consider that OBA was served based on sensitive information.

You believe that Online Behavioural Advertising was designed to specifically target children aged 12 years and under.

Please explain in ‘Section 3’ below why you consider that OBA was designed to specifically target children aged 12 and under.

Please explain in Section 3 below. (Please note that if your complaint is not related to OBA, it may not be actionable.)

Section 3

Complaint Details

Name of advertiser / brand*

Product / service advertised*

Did you click on the ad?*

Yes

If yes, please provide the destination page

e.g. https://www.advertiserpage.com

Description of the ad*

Please describe the content of the ad.

Did you see the icon (below) or another Notice.

The Icon:

Yes

Don't know

Was it clearly visible?

Yes

Don't know

Where was this Icon placed within the ad

(top left/top right...)?

Where did you see the ad?*

Please provide full web address: e.g. https://www.website.com

When did you see the ad?*

What web browser did you use?

Specific information on the browser version would be very helpful:

Other

Other browser

Browser Version

If known

Name of Third Party if known

e.g. advertising network/other about which you wish to address the complaint.

How do I know who the Third Party is? If you click on the notice/ icon in the ad, it should bring you to a page (the interstitial page) with information on the Third Party. If you have done this and have taken a screenshot, please attach it to the complaint form.

Please use the box below to describe your complaint in detail:*

(Please include the reasons behind your complaint, an overview of your concerns and any other details you feel may be useful (e.g. information about cookies that were, or failed to be, delivered to your browser in the process of turning off OBA, a request to ‘turn off’ OBA from a company that has not functioned properly, an ad delivered targeted to your previous internet browsing behaviour that did not display an icon, etc.)

Actions to date:

Have you contacted the company in question, or taken any other action prior to submitting this complaint form? If so, please provide details of any actions taken to-date (if you have contacted the company directly, please provide the contact details used).

Section 3

Sign up for Advertising Standards Authority updates