ASA Monitoring Project Identifies Potential Non‑Compliance in Online Advertising for Cosmetic Treatment
A total of 123 advertisers’ websites were investigated as part of an Advertising Standards Authority monitoring project that identified online advertising that may breach the Code’s prohibition on the promotion of prescription-only medicines to the public
ASA Annual Report 2025
The Advertising Standards Authority have released their 45th Annual Report for 2025. The report outlines ASA’s work to promote high standards in advertising and to foster trust in marketing communications across Ireland.
Event – The Rise of the Uninformed Expert
Join us on April 22 in The Leinster, Dublin 2 where we’ll how misleading claims and perceived authority are shaping consumer behaviour, and how the growing influence of voices without genuine subject‑matter expertise can undermine consumer trust and brand reputation.
Consultation on Code of Standards for Advertising and Marketing Communications
We are undertaking a review and refresh of the Code to ensure it continues to safeguard consumers from advertising that is harmful, offensive, or misleading. Have your say.
Influencer Survey Results 2025
Almost half (49%) of those under the age of 35 look up influencers’ posts before making personal shopping decisions. Read More…
Watch – The Business of Influencing Webinar
ASA were joined by Revenue and The Collaboration Agency to discuss tax, compliance and influencer growth strategies.
ASA Signs Data-Sharing Agreement with CCPC
Advertising Standards Authority signs data-sharing agreement with Competition and Consumer Protection Commission to strengthen and enhance oversight of influencer and social media advertising
Recent Complaint Decisions July 2025
9 advertisements were found to be in breach of the Advertising Standards Authority’s Code in the latest complaints bulletin
ASA appoints Claire Butterly to Board and Eimear Cosgrave to The Independent Complaints Council
ASA has appointed Claire Butterly to the organisation’s Board and Eimear Cosgrave to their The Independent Complaints Council.
ASA Event 2025 – AI and Advertising at the Edge
ASA were joined by Dr Lollie Mancey, Brian Crowley and Aoife Murphy to discuss AS and Advertising at the Edge